Heather Venenga

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Meet Heather Venenga

Hi, I’m Heather — and I’m so glad you’re here.

People often ask how I became so passionate about coaching, and the truth is… it wasn’t a straight line. I started my career in corporate America, doing the big work — leading multi-state operations, running large acquisitions, managing teams, and handling the kind of responsibility most people climb for years to reach. From the outside, it looked like I had “made it.”

But deep down, I knew God was preparing me for something different.
So I did something most people thought was crazy:

I stepped off the corporate ladder, moved back home to South Dakota, and supported my husband as he took over the family farm. In that transition, I became a financial advisor — which sounds neat and tidy, the first years were amazing but the truth is I hit a very hard year at about year 5.  I was struggling, overwhelmed, and honestly questioning everything.

And then I made another bold (and slightly terrifying) decision…
I hired a coach.

Her fee was more than I had made the entire year before. It made zero logical sense.

But I knew I needed help.
Within the first six weeks, I made $70,000.
That was the moment coaching changed my life.
Not just financially — but in how I saw possibility, calling, and the power of having the right support.

I coached inside that program for four years, helping entrepreneurs at every stage find clarity, build confidence, and turn their ideas into income. At the same time, I continued to grow as an advisor and even owned my own firm for part of that journey. I loved entrepreneurship. I loved helping people. I loved seeing transformation happen.

But I missed coaching — the heart work, the impact work, the life-changing work.

So I created my own company: CFI Coaching – Called for Impact.

Today, I help entrepreneurs grow purpose-driven, revenue-generating businesses with clarity, confidence, and simple strategies that actually work. I also teach people how to write and launch bestselling books — just like I have — so they can expand their influence, stand out in their industry, and grow their market share.

Over the years, I’ve developed a system I’m incredibly proud of — a blend of faith-led clarity, organic social media growth, authentic client attraction, and a proven 10-hour weekly rhythm that helps people grow their business without burnout.

I believe the worldwide web is one of the most amazing gifts for entrepreneurs. Never in history have we had the ability to reach people across the globe, share our message, and build businesses simply by showing up consistently and authentically.

And that’s why I created The 10:10 Impact Club — a community where entrepreneurs can grow their business, strengthen their impact, and step into the abundance God designed for them… without sacrificing their peace, their family, or their life.

I’m honored you’re here, and I can’t wait to support you on this journey.
Let’s build something incredible together.



Photo of Heather Venenga